Top 300 SEO Glossary and Marketing terms 2021


Table of Contents

Top 300 SEO Glossary and Marketing terms 2021


This meaning as a grade on Google for that keyword or term.

Reciprocal Linking:

Returning associates once a webmaster provides a connection to ourselves.


A redirection pertains to one connection that automatically authorizes a numerous URL.

Referral Traffic:

This occurs the business increased from backlinks, whether that prevails on social media.


We can target stoners through cookies that retain clicked on an Ad formerly and

proceed to target them and perform Ads for a brief duration. Its very popular from

SEO Glossary and Marketing terms 2021.

Reputation Management:

The procedure for improving companies prestige online through a mixture of



This occurs comparable to re-marketing. Retargeting is performing Ads into our

earlier websites travelers to concerning them in our website furthermore.

Return On Ad Spend (ROAS):

This is the revenue made on Ad spend.

Rich Snippets:

On-page characteristics of the search engine findings page where our subject is

apparent straight on the SERP.


The robot’s text catalog occurs as an extension to our website that is trudged by Bots



Return on investment stands to obtain for an enterprise. Commerce spend prevails as

a norm of making in the further company.


A web spread that admits websites admission live updates of superficial references,

launching those updates onto a website.


A sandbox occurs as a feature of retribution for a website that possesses attended

webmaster approaches.


Schema stands as a markup or structure of red data that encourages search engines

to understand our web page easily by detailing its ingredients.


Taking data or subject from a reference.


Used on Adware, script permits us to automate data utilizing JavaScript.

Screaming Frog:

It occurs Downloadable software that can exist utilizing monitor SEO on a website.

Search Engine:

A search engine prevails not hampered to websites. Relatively, any search equipment

that operates algorithmically.

Search Query:

The keyword or term arrived into the exploration engine from a searcher.


Top 300 SEO Glossary and Marketing terms 2021


Search Engine Results Page:

SERPs occur on the pages that roster the search results earlier obtain an inquiry


Search Intent:

Looking at a SERP, we can comprehend the searcher’s purpose. The searcher’s

inquiry can prevail as retorted in numerous aspects of subject and agencies.

Search Operators:

These occur a spectrum of infusion parameters that can expand to our inquiry

investigation to obtain certain findings.


Search Engine Marketing exists digital marketing funnels that operate inquiry



Search Engine Optimisation stands for the method of expanding a website’s hierarchy

in a search engine for provided keywords.


The session comprises stoners to attend a website. The length of that contest begins

when they reach the website and expires when they depart the website.


In the subject, The Skyscraper Technique by Backlinko averages establishing content

adequately than the volume on the search engine findings page.

Site Structure:

Website hierarchy is the configuration of web pages from the home page, about page,

blog libraries just expensive on subcategories, and reference page.


The connections prevail recorded on SERP findings.

Site-Wide Links:

These connections occur as usually in the footer and carry across to every page on the



A catalog that maps the website’s pages and URLs to enable stoners and Bots.


Slugs occur as a portion of the URL hierarchy. These can occur keyword prosperous.

Social Media Marketing (SMM):

SMM is a tunnel of commerce on social media arteries like Facebook and Twitter.


The snippet exists the meta portrayal that survives on the search engine findings page

below the title of the website.

Social Bookmark:

A bookmarked service that enables us to bookmark websites utilizing a bookmarking


Social Sharing:

Sharing subject on social media strategies.


A spammer will compose announcements on a website for their profit.

Spam Score:

A metric by Moz, spam achievement occurs on a hierarchy of 1-20, 20 standing entire


Spinning Content:

Content that possesses prevailed carried from numerous references and integrated to

arise an unusual subject.


An SSL receipt can stand established on a website to assure all data on that website

prevails secured and encrypted, significant crackers would endeavor to extort any


Structured Data:

Structured data can stand injected into our codebase to boost search engines

comprehending of our volume.


Text Link:

Links with newscaster manuscript on them. These occur as vastly important with

opportunities arising in agencies like portrayal connections.

Technical SEO:

SEO that exists irrelevant to the subject. These are specialized website issues that

should stand overcome.

Thin Content:

Written content that requires ample profundity or phrases. This generally doesn’t

contribute seriously to employees or the stoner.


A preview of an impression that exists as minor.

Title Tags:

This prevails the inscription on the search engine findings page.


Web traffic stands for beginners to a website. When we convey directing traffic.

Transactional Keywords:

These are bargain search inquiries. These can prevail as valuable to bid on, the

Searcher aspires to acquire something.

Trust Flow:

Trust occurs as a significant cadent on Google. Confidence can survive estimated

utilizing this cadent.


A web troll occurs as an online terror that oppresses stoners online.



This exists as the website domain and the page address.


A person utilizing a website.

User Engagement:

This stands for how a stoner conducts on a website and can stand evaluated

employing analytics, heatmaps, and additional web equipment.

User Experience (UX):

Coupled with User Interface, this prevails for how the subject of a website exists as

laid out to stand manageable to examine, navigate, and use by a stoner.

User-Generated Content (USG):

These occur as announcements and additional categories of volume that stoners

retain expanded to a website.

User Intent:

when inspecting for something and what we want to accomplish with a search

inquiry. This may fluctuate from other stoners.

User Journey:

A stoner’s intercourse from advent to finalize with our website.

Venice Update:

Google update that influences regional inquiry intently.

Voice Search:

Search engines like Siri and Cortana prevail as verbal to search. Websites can exist as

optimized for vocalist search.


An expansion carving procedure to progress total disclosure very rapidly.

Web 2.0:

Web method platforms where a website can prevail as developed utilizing additional



The proprietor and correspondent of a website that influences what lives performed

with a website.

Web Marketing:

It is also recognized as digital marketing or internet marketing, web marketing

incorporates all internet commerce tunnels.

Webmaster Tools:

A selection of equipment usually provided by a search engine to boost webmasters

regulate their websites on that search engine’s strategy.

White Hat:

Considered decent procedure SEO, this prevails as pursuing Google’s approaches

totally to optimize a website.


A web equipment for finding out domain term evidence.


Contraptions stand for content fences that can occur as ingrain into a website’s


Word Of Mouth:

The growth and guidance of our company from common intercourses our consumers

have about our company.


An open-source CMS that supreme websites are built upon. There are two differences

between WordPress, one existing as the other existing as

XML Sitemap:

These sitemaps can occur as produced for a website utilizing a sitemap generator.


It is the enormous search engine of Russia.


Our Money or our vitality pages prevail as pages that if were to exhibit inaccurate

proficiency, could negatively influence a person’s life.

Understanding digital marketing & SEO periods not only benefits us within our commerce squad, but also with web inventors, web innovators, and of course, the exchange’s squad. Understand specialized elements of websites with error codes, the financial hustle an enterprise website possesses with ROI, And the technique intentions of above-the-fold volume and stoner knowledge.

Do not forget to leanr SEO 200 ranking Factors.